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The use of networks as a strategic approach of micro-enterprises in the agri-food sector
Kristianstad University, School of Education and Environment, Avdelningen för Praktisk-estetiska ämnen. Kristianstad University, Resrarch environment Food and Meals in Everyday Life (MEAL).ORCID iD: 0000-0002-0002-661X
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2014 (English)In: International Journal of Entrepreneurship and Innovation, ISSN 1465-7503, E-ISSN 2043-6882, Vol. 15, no 3, p. 169-178Article in journal (Refereed) Published
Abstract [en]

Increasing competition and regulatory changes place micro-sized enterprises (MSEs) in the agri-food sector under strong competitive pressure. Smallness may be a substantial barrier to success. Previous research suggests that networks can be used strategically to combat these constraints. However, there is a lack of understanding of the extent to which this finding may be applicable to MSEs and the local agri-food sector. Based on eight in-depth interviews of agri-food MSEs, it is concluded that MSEs apply networks to strengthen their competitive advantage – for example, by forming stronger customer relationships. The MSEs are using their networks to combat their size-related disadvantages, but not by growing; rather, the networks enable them to remain small and independent while further strengthening their position as small producers.

Place, publisher, year, edition, pages
2014. Vol. 15, no 3, p. 169-178
National Category
Business Administration
Identifiers
URN: urn:nbn:se:hkr:diva-12853DOI: 10.5367/ijei.2014.0156OAI: oai:DiVA.org:hkr-12853DiVA, id: diva2:744834
Available from: 2014-09-08 Created: 2014-09-08 Last updated: 2017-12-05Bibliographically approved

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Håkansson, AndreasMüller-Hansen, Bitte

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Avdelningen för Praktisk-estetiska ämnenResrarch environment Food and Meals in Everyday Life (MEAL)
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  • de-DE
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